Privacy Policy
V.O.F. Zusanli
1. Introduction
This Privacy Policy describes how V.O.F. Zusanli ("we," "us," or "our") collects, uses, and discloses your personal information when you visit or make a purchase from balancemethodnotebook.com (the "Site"). As a global provider of digital products, we are committed to protecting your privacy in accordance with the General Data Protection Regulation (GDPR) in Europe, the California Consumer Privacy Act (CCPA/CPRA) in the United States, and other international data protection standards.
2. Identity of the Data Controller
The entity responsible for processing your data is:
| Company | V.O.F. Zusanli |
| Address | Coupl'voie 85 bus 102, 9600 Ronse, Belgium |
| VAT Number | BE 1018.656.584 |
| info@drtanbalancemethod.com |
For all privacy-related requests, questions, or complaints, you may contact us directly at the email address above.
3. Personal Information We Collect
We collect information directly from you and automatically through your interaction with the Site:
- Order and Fulfillment Information: Name, billing address, and email address provided during the purchase of an e-book. This information is shared with our digital distribution partner BookFunnel to deliver your e-book securely.
- Payment Information: Payments are processed via Stripe and Mollie, our payment partners. We do not store credit card details ourselves; we only receive transaction confirmations and IDs.
- Marketing and Communication: Email address and preferences provided via newsletter subscriptions or contact forms.
- Technical and Analytical Data: IP addresses, browser types, and navigation patterns collected via cookies and tracking tools like Squarespace Analytics, Metricool, and Google Search Console.
4. Legal Basis for Processing
We process your data under the following legal frameworks:
- Contractual Necessity: To deliver the e-book and manage your purchase.
- Legal Obligation: To comply with Belgian accounting laws.
- Consent: For marketing communications and newsletters (withdrawable at any time).
- Legitimate Interests: For website optimization, fraud prevention, chargeback handling, and security. We have assessed that these interests are proportionate and do not override the rights and freedoms of the individuals concerned. Specifically: website analytics help us improve the user experience for our visitors; fraud prevention and chargeback handling protect both our customers and our business from unauthorized transactions, which may include sharing transaction data with our payment processors (Stripe, Mollie) and, in cases of confirmed fraud, with relevant fraud prevention databases as permitted by law. You have the right to object to processing based on legitimate interests at any time (see Section 11).
5. Children's Privacy
Our Site and products are intended for professional adult practitioners. We do not knowingly collect personal data from individuals under the age of 16 (the age of digital consent in Belgium under GDPR). If you are under 16, please do not provide any personal information on this Site. If we become aware that we have collected personal data from a child under 16 without verifiable parental consent, we will take steps to delete that information promptly.
6. Automated Decision-Making
We do not engage in automated decision-making or profiling that produces legal effects concerning you or similarly significantly affects you. All purchase processing, customer support, and account decisions are handled by our team or our payment partners under standard contractual terms.
7. Payment Processing
To process your purchase securely, we use two trusted payment providers:
- Stripe — for credit and debit card payments. Stripe is a PCI-DSS Level 1 certified payment processor.
- Mollie — for European payment methods including Bancontact, iDEAL, and SEPA bank transfers.
When you complete a purchase, your payment details (card number, billing address) are entered directly into Stripe's or Mollie's secure systems — we never see or store this information ourselves. We only receive a transaction confirmation and a transaction ID to fulfill your order. Both Stripe and Mollie are independently certified to handle payment data under the highest security standards.
8. Cookies and Tracking Technologies
What are cookies?
Cookies are small text files placed on your device when you visit our website. We use cookies and similar technologies to make our site function correctly and to understand how visitors use it.
Categories of cookies we use
| Category | Purpose | Examples | Consent required? |
|---|---|---|---|
| Strictly necessary | Core website functionality (e.g. shopping cart, security) | Squarespace session cookies | No |
| Analytical / performance | Understanding how visitors interact with the site (page views, traffic sources) | Squarespace Analytics, Metricool, Google Search Console | Yes |
| Marketing | Measuring the reach of our content and campaigns | Metricool | Yes |
Your choices
When you first visit our website, you will be presented with a cookie banner allowing you to accept or refuse non-essential cookies. You may change your preferences at any time via the cookie settings link in the footer of our website. You can also manage cookies directly in your browser settings. Please be aware that refusing certain cookies may affect the functionality of the website. For more information about cookies and how to manage them, visit www.allaboutcookies.org.
9. Third-Party Service Providers (Data Processors)
To provide our services globally, we share data with the following trusted partners. We have concluded a Data Processing Agreement (DPA) with each of these processors as required by Article 28 of the GDPR, ensuring they process your data only on our documented instructions and in accordance with applicable data protection law.
| Processor | Purpose | DPA in place |
|---|---|---|
| BookFunnel | Digital e-book delivery and distribution | Yes |
| Stripe | Payment processing (cards) | Yes (Stripe DPA) |
| Mollie | Payment processing (European methods) | Yes (Mollie DPA) |
| Encharge | Email automation and newsletters | Yes |
| Lucy | Invoicing | Yes |
| Yuki | Accounting platform | Yes |
| Squarespace | Website hosting and analytics | Yes (Squarespace DPA) |
| Metricool | Analytics and social media metrics | Yes |
| Google Search Console | Website performance and search analytics | Yes (Google DPA) |
10. International Data Transfers
Since several of our service providers are based outside the European Economic Area (EEA) — including Stripe, Encharge, BookFunnel, and Squarespace (all US-based) — your data may be transferred outside the EEA. We ensure these transfers are lawful by relying on:
- Standard Contractual Clauses (SCCs) approved by the European Commission, included in our Data Processing Agreements with each US-based processor.
- The EU-U.S. Data Privacy Framework, where applicable, providing additional safeguards for data transferred to certified US organizations.
We regularly review the adequacy of these safeguards in light of evolving European Court of Justice case law and Commission decisions.
11. Regional Rights and Compliance
A. European Union & UK (GDPR)
Residents of the EEA and UK have the right to:
- Access — obtain a copy of the personal data we hold about you.
- Rectification — have inaccurate data corrected.
- Erasure ("right to be forgotten") — request deletion of your data where there is no overriding legal basis for retention.
- Restriction — ask us to limit how we use your data in certain circumstances.
- Data portability — receive your data in a structured, machine-readable format.
- Object — object to processing based on legitimate interests or for direct marketing purposes.
- Withdraw consent — where processing is based on consent, withdraw it at any time without affecting the lawfulness of prior processing.
To exercise any of these rights, please contact us at info@drtanbalancemethod.com. We will respond within 30 days. You may also lodge a complaint with the Belgian Data Protection Authority (GBA): www.gegevensbeschermingsautoriteit.be.
B. United States (CCPA/CPRA)
We do not sell your personal information. Residents of California and other states with similar privacy laws have the right to request access to their data, request deletion, and opt-out of marketing without discrimination.
C. Worldwide
Regardless of your location, we apply high-level security measures and transparency regarding your data. We honor "Do Not Track" signals and provide easy "Unsubscribe" options in all marketing communications.
12. Data Retention
| Category | Retention period | Legal basis |
|---|---|---|
| Financial records (invoices, transactions) | 7 years | Belgian accounting law |
| Marketing/newsletter data | Until unsubscription | Consent |
| Contact form inquiries | Up to 2 years | Legitimate interests |
| E-book delivery records (BookFunnel) | Duration of customer relationship | Contractual necessity |
13. Security
We implement appropriate technical and organizational measures to protect your data, including SSL encryption and restricted access to our administrative platforms via Two-Factor Authentication (2FA).
14. Data Breach Notification
We maintain internal procedures to detect, investigate, and report personal data breaches. In the event of a breach that is likely to result in a risk to your rights and freedoms:
- We will notify the Belgian Data Protection Authority (GBA) within 72 hours of becoming aware of the breach, in accordance with Article 33 of the GDPR.
- Where the breach is likely to result in a high risk to you personally, we will also notify you directly without undue delay, in accordance with Article 34 of the GDPR.
- Such notification will describe the nature of the breach, the likely consequences, and the measures we have taken or propose to take to address it.
If you believe that a breach involving your personal data has occurred, please contact us immediately at info@drtanbalancemethod.com.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service providers. The "Last updated" date at the top of this page indicates the most recent revision.
For material changes that significantly affect how we process your data, we will provide additional notice — for example via email to active customers or a prominent notice on our website. We encourage you to review this page periodically to stay informed about how we protect your information.
16. Contact Us
| Company | V.O.F. Zusanli |
| info@drtanbalancemethod.com | |
| Address | Coupl'voie 85 bus 102, 9600 Ronse, Belgium |